If you are familiar with promotional items, then you may know the koozie, a cooling coat for your drink. Many companies use koozies to promote their business by stamping on a label onto blank koozies, and then handing out koozies at special events. A koozie – no doubt earning its name from how cozy it makes a drink, all wrapped up and kept at the same temperature – can be a great way to promote your company without going into oversell. After all, it can be used again and again, whether to keep the Sunday beer cool for that football game on TV, or that hot chocolate warm for that Christmas morning.
There are also many different types of koozies. The beer bottle koozie is custom-made to fit around standard beer bottles. You can get collapsible koozies that your clients can take anywhere they want and fit onto most anything. Can koozies are specially made for soda and beer cans, to keep them cold. You might find koozies anywhere, from your local baseball or football stadium, to your office party.
But minus the company promotional stamp, can you do anything with blank koozies? First, you don’t need to have your company stamp on your koozie all the time. You can organize events around blank koozies and instead have your company banners flying high at the event. For instance, you can have a koozie design contest, where you provide your contestants with glitter, glue, and pens so that they can create their own koozie. Or you can hand out the same color or pattern of koozie to all the members of your family or party, so that every time they see the blank koozie, they remember you. How’s that for reminiscing?
These are only a few creative ways for you to use blank koozies. As you have more and more events, you will find more uses for blank koozies, and be more creative about how to use them to forward your cause.
